Project Overview
Website Goals:
- Showcase Sunworks' solar services.
- Educate customers on the benefits of solar energy.
- Generate leads for consultations and installations.
- Establish an online presence to build trust with clear information.
How I Start This Project
- Consultation : Collaborated with Sunworks team to understand their goals and target audience.
- Competitor Analysis : Identified gaps to create a standout website.
- Design & Wireframing : Created wireframes and mockups for a modern, aesthetic, responsive design.
- Development : Built a responsive website with lead generation forms and other functionality.
Clients Challenges
- Poor User Interface : Outdated design with an unappealing and unintuitive layout.
- Low Lead Generation : Inefficient design and lack of engagement features.
- Low visibility: Low website visibility on search engines, impacting customer reach.
- Slow Site Speed : The old website experienced significant performance issues, affecting user retention.
- No Professional : Lack of a professional online presence to showcase their solar expertise.
Impact of the New Website
- Brand Credibility : Enhanced trust with professional design and customer testimonials.
- Improved Lead Generation : Lead generation improved by 60% due to strategically placed call-to-action buttons, contact forms.
- User Experience : 35% reduction in bounce rate due to better UX & fast loading.
- Stronger Online Presence : Social media and SEO efforts led to better rankings and visibility, supporting brand recognition.
Project Information
Industry : Solar Energy
Company Name : Sunworks
Website Type : Business Website
Location : Hyderabad
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